In collaboration with Seahawks cornerback Riq Woolen and Dark Horse Productions, I led the creative direction for the launch of Riq’s exclusive merchandise line. From concept to final delivery, I crafted all promotional materials — including photo, video, and motion graphics — to capture Riq’s personality, brand, and style. The campaign blended bold visuals with a gritty, athletic aesthetic to help bring the Dark Horse vision to life and generate real buzz around the drop.